Our cat likes this all natural ear drops. She lays still so I can put it in her ears, my husband had to hold her very, very securely with other drops. I put it in her ears with q-tips. I make sure that there is enough liquid on the tip and just barely put it at the entrance of her ear, press the q-tip lightly enough for the liquid to go in. It has a great smell to it. Also, it must be working because, like I said she just lays there and let's me do it. If it didn't work she would take off everytime I would approach her.